According to the Market Statsville Group (MSG), the Global Toasted Coconut Market size is expected to grow at a CAGR of 5.1% from 2023 to 2033.
The fresh coconut flakes or shreds are cooked or heated, resulting in a transformation that enhances its flavor, aroma, and texture. The cooking toasting process involves spreading the coconut pieces evenly on a baking sheet or in a pan and heating them until they turn a rich golden brown color. The result is widely used in various sweet and savory dishes, offering a nutty, caramelized taste. The toasting process enhances the coconut's natural oils, becoming crisp and crunchy, making it an ideal option for various dishes.
The growing demand for healthy snacks and demand for natural and minimally processed food has enhanced the demand for the toasted coconut market. The toasted coconuts are considered a nutritious snack and have wide application in many ready-to-eat snacks. Also, the rising global cuisine market and food exploration have introduced people to the diverse flavors of tropical and Asian cuisines, where toasted coconut is a common ingredient. The growing trend of online food shows and rising food bloggers across the world further, augment the market’s growth. The increasing popularity of plant-based diets has boosted the demand for toasted coconut market. It serves as a versatile ingredient in vegan and vegetarian recipes, adding both flavor and texture. The food industry's innovative recipes have led to the incorporation of toasted coconut in various products, such as energy bars, breakfast cereals, sweets, and many more further fueling the demand for toasted coconut. Thus, the toasted coconut market is boosted, driven by consumer preferences for healthy snacks, culinary trends, and new recipes in the food sector.
Based on application, the market is divided into e-commerce, supermarkets, snack specialty stores, and others. The supermarket segment accounted for the largest market share in 2023. Supermarkets offer consumers a one-stop shopping experience where they can find various products, alongside other groceries. The rising convenience factor attracts huge customers to visit supermarkets which subsequently boosts the market’s growth. Further, the supermarket’s attractive shelf space for various food categories, enables suppliers to stock a diverse range of toasted coconut products with diversified brand options, enhancing customer's overall shopping experience and satisfying their specific preferences, fostering segmental growth in the market. Also, the in-store displays, discounts, and cross-promotions with complementary products, grabbing consumer interest are factors accelerating the demand for the toasted coconut market. whereas, the surging e-commerce sector across the world and ease of getting coconut-based products at home are creating a lucrative growth opportunity for the market over the forecast period.
Based on the regions, the global toasted coconut market has been segmented across Europe, North America, the Middle East & Africa, Asia-Pacific, and South America. Asia-Pacific accounted for the largest market share in 2023. The coconut is considered a rich cultural heritage and culinary tradition of many countries in the Asia-Pacific region and is also being used as a dominant ingredient in various dishes. This cultural heritage has augmented the toasted coconut market demand across the region. The growing popularity of healthier snacking options and the growing food industry in Asia-Pacific, along with increased urbanization and changing lifestyles, driving demand the for toasted coconut market. Further, the surging proliferation of packaged toasted coconut snacks, breakfast cereals, and bakery products fostered the market’s growth.
The Major key players in the global toasted coconut market are:
This market research study categorizes the toasted coconut market-based on type, and sales channel area at the regional and global levels.
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