Global Color Cosmetic Market worth USD 120.0 billion by 2027

The Market Statsville Group (MSG) publishes the new report on the "Global Color Cosmetic Market by Target (Prestige Products and Mass Products), By Application, (Facial Makeup, Lip Products, Eye Make-Up, Hair Color Products, Special Effects Products, and Nail Products),  and Region - Global Trends, Market Share, and Forecast to 2027". The global color cosmetic market is estimated to grow from USD 78.0 billion in 2020 to USD 120.0 billion by 2027, at a CAGR of 6.35% from 2021 to 2027. Color cosmetics are cosmetics that are used to improve the appearance of the human body. Make-up, skincare, personal hygiene, hair care, fragrance, and oral care all use color cosmetics. Foundations, eye shadows, nail paints, powders, lipsticks, concealers, bronzers, and other color cosmetics are among them. Furthermore, the market for color cosmetics is expected to be driven by attractive packaging, rising consumer health awareness about personal care, and growing fashion trends.

Moreover,  brand awareness and visibility have increased due to increased investment in advertising and marketing initiatives, such as promotions on social networking platforms and celebrity endorsements. The growth of digital marketing has been a significant force in this industry. For their marketing and press strategies, manufacturers are collaborating with social influencers. Consumers' shopping habits have shifted to e-commerce portals as a result of this effective digital campaign.

The leading digital marketing channels that influence consumers to try new cosmetic products are Instagram, YouTube, Facebook, Twitter, Pinterest, and Beauty Blogs. However, the global color cosmetics market is being impeded by the economic downturn, high costs of high-quality chemicals, strict government regulations, and increased packaging costs.

Global Color Cosmetic Market Segmentation

The overall global color cosmetic market has been segmented into target, application, and region.

• By Target (Prestige Products and Mass Products)
• By Application (Facial Makeup, Lip Products, Eye Make-Up, Hair Color Products, Special Effects Products, and Nail Products)
• By Region (US, Canada, Mexico, UK, Germany, France, Italy, Spain, China, Japan, India, South Korea, Southeast Asia, Australia, Saudi Arabia, UAE, South Africa, Qatar, Nigeria, Israel, Brazil, Argentina, Peru)

Facial Makeup, by application, is estimated to hold the largest market share during the forecast period

The global color cosmetic market is segmented into facial makeup, lip products, eye make-up, hair color products, special effects products, and nail products. The facial makeup segment generated the highest revenue in 2020, and it is expected to register a significant CAGR from 2020 to 2027. Multiple benefit make-up products, such as anti-aging creams and UV protection lotions, drive the facial make-up segment. Furthermore, market growth is fueled by innovations in this segment, such as the creation of foundations with light-capturing crystals.

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North America accounts for the highest market share during the forecast period in the Global Color Cosmetic market

The global color cosmetic market has segmented North America, Asia-Pacific, Europe, South America, and the Middle East & Africa based on the regions. In North America, three main countries, the US, Mexico, and Canada, are analyzed. The United States has the largest share of the market, followed by Canada. Both countries have heavily invested in the development of products in cosmetics.

Further, due to color cosmetics innovations, high consumer disposable income, and new product launches in the region, North America has the largest market for color cosmetics, followed by Europe. Due to rising consumer incomes and increased awareness of personal care products in Asia, the color cosmetics market is expected to grow rapidly in the coming years.

This research report includes a study on the development and marketing strategies, product portfolios, and winning design of the leading companies operating in the global color cosmetic market. It also consists of the profiles of leading companies such as Unilever N.V., L’Oreal Group, Avon Products, Inc., The Estée Lauder Companies Inc., Kryolan Professional Make-Up, Shiseido Co. Ltd., Chantecaille Beaute Inc., Coty Inc., Ciaté London, and Revlon Inc., among others. These market players have focused on acquisitions and expansion to gain a larger market share in the global color cosmetic market.

Browse complete report: https://www.marketstatsville.com/global-color-cosmetic-market

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