Date: Apr 2022
Date: Apr 2022
The Market Statsville Group (MSG) publishes the new report on the "Africa Water Purifier Market by Technology (Gravity Purifier, UV Purifier, and RO Purifier), by End User (Commercial and Residential), by Distribution Channel (Retail Stores, Direct Sales, and Online), by Country – Africa Share and Forecast to 2030".
The Africa water purifier market size is expected to grow from USD 395.6 million in 2021 to 716.1 million by 2030, at a CAGR of 7.7% during the forecast period. Sub-Saharan Arica (SSA) is expected to drive market growth, owing to an increase in income level and rise in purchasing power of customers, which results in an improved standard of living. In addition, the increase in investment in Africa by foreign players and improved business environment and government support have augmented the adoption of water purifiers, thereby providing potential opportunities for investment in the African market. Furthermore, the development observed in east African countries, such as Ethiopia, Kenya, and Uganda, has supplemented the growth of the African water purifier market.
The overall Africa water purifier market has been segmented into the component, waste type, method, application, and region.
Retail stores, by distribution channel, is estimated to hold the largest market share during the forecast period
By distribution channel, the Africa water purifier market is segregated into retail stores, direct sales, and online. The retail store segment held the major share in the market and is projected to remain dominant during the forecast period. Retail stores comprise various large and small retail stores such as supermarkets, specialist retailers, convenience stores, and hypermarkets. Retail distribution is gaining popularity due to the availability of a broad range of consumer goods under a single roof, in addition to ample parking space and convenient operation timings. Moreover, increased government expenditure on retail channels and price concessions offered in stores augment the market's growth.
The popularity of retail stores has significantly increased in the African water purifier market, owing to various facilities provided by owners such as free demo, after-sale services, home delivery, and consultation. Companies such as RO Water Systems, Blue Spot Water Filters, and Puritech are investing in these stores due to their numerous water purifier benefits such as greater inventory options, no shipping charge, and wide outreach. Thus, retail stores are expected to witness significant growth in sales of water purifiers.
Nigeria accounts for the largest market share in Africa water purifier market 2021
Based on the country, the Africa water purifier market has been segmented across Equatorial Guinea, Mauritius, Nigeria. South Africa, Kenya, Tanzania, Uganda, and rest of Africa. In 2021, Nigeria accounted for the highest market share of 37.2% in the Africa water purifier market and was anticipated to maintain its dominance throughout the forecast period. In 2021, RO Purifier had the largest market share of 59.3% in Nigeria by technology. Moreover, residential had the largest market share of 74.5%in Nigeria by end-users. Also, by distribution, retail stores had the largest market share of 63.5% in Nigeria.
This research report includes a study on the development and marketing strategies, along with a study on the product portfolios and winning strategies of the leading companies operating in the Africa water purifier market. It also consists of the profiles of leading companies such as Absolutely Water, Glacier, Amway Corporation, African Water Purification, Aquamat SA Pty Ltd, E-Rotek Water Systems Co., Ltd., H2O International SA (PTY) LTD, PURE SA, Pure-Pro Water Corporation, Puritech, Water Now Inc., Rosatom, and Bluewater. These market players have focused on acquisitions and expansion to gain a larger market share in the Africa water purifier market.
Browse complete report: https://www.marketstatsville.com/africa-water-purifier-market
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