According to the Market Statsville Group (MSG), the global metaverse real estate market size is expected to grow at a CAGR of 28.4% from 2023 to 2033.

Metaverse real estate offers a place for users to connect online with other people. People can socialize and play games on their digital property. By charging for access or selling their NFTs, creators can make money off the content of their works. Brands can organize virtual product launches, advertise their services, and offer distinctive customer experiences using their virtual assets. These digitally represented land parcels present a profitable prospect for real estate investors. Metaverse properties can be built, flipped, or leased like real-world ones. In fact, there is a wide range of potential applications for metaverse real estate.

Prices have risen further due to the increased interest in metaverse assets. The price range for digital land is from $6,000 to $100,000, but some deals are reportedly going for considerably higher prices. A property next to Snoop Dogg's in The Sandbox has been one of the most expensive sales in recent. It was supposedly purchased for $450,000 by an unnamed buyer. Thus, much higher return on assets has grabbed huge customer attention worldwide. Moreover, the growing number of virtual land acquisitions is another factor driving the market’s growth over the forecast period.

Some of the key drivers fueling the market expansion are rising investment in the metaverse real estate market and rising public interest. Metaverse real estate is the newest buzzworthy investment that is rapidly gaining worldwide traction. Many players intend to create places like virtual shopping centers and other types of rented properties. Nearly 70% of Americans have been captivated by the idea of metaverse real estate. There are numerous metaverse real estate platforms in the area, like Decentraland, Sandbox, and many others. Although the metaverse is predicted to expand significantly over the coming years, it is still a young field that is far from stable. The high costs and if metaverse goes down permanently, then land and assets on a metaverse platform vanish, thereby restraining the market’s growth.

COVID-19 Impact on the Global Metaverse Real Estate Market

Covid-19, which drove whole working operations online due to social isolation and quarantine during the pandemic, has positively benefited the expansion of the worldwide metaverse real estate industry. The limitations of current platforms are beginning to show themselves. The Covid-19 crisis is therefore introducing the metaverse and its use in real estate. As a result, numerous businesses have invested millions in new inventions and R&D in the metaverse's digital space, including real estate. Additionally, they want to provide online access to a brand-new imaginary world. This has dramatically demonstrated a rise in the demand for metaverse real estate.

Scope of the Global Metaverse Real Estate Market

The study categorizes the metaverse real estate market based on components, applications and en-users at the regional and global levels.

By Component Outlook (Sales, USD Million, 2019-2033)

• Hardware
• Software

By Application Outlook (Sales, USD Million, 2019-2033)

• Residential
• Commercial

By End-User Outlook (Sales, USD Million, 2019-2033)

• Enterprises
• Individual

By Region Outlook (Sales, USD Million, 2019-2033)

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Italy
  • France
  • UK
  • Spain
  • Poland
  • Russia
  • Slovenia
  • Slovakia
  • the Netherlands
  • Belgium
  • Norway
  • Denmark
  • Czech Republic
  • Sweden
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Malaysia
  • Thailand
  • Vietnam
  • The Philippines
  • Singapore
  • Australia & New Zealand
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Colombia
  • Rest of South America
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Northern Africa
  • Rest of MEA

Enterprises segment is projected to account for the largest market share by end-users

Based on end-users, the global metaverse real estate market is divided into enterprises and individuals. Among these segments, the enterprises account for the major market share in 2021. The metaverse is a captivating virtual environment that imitates the actual physical world utilizing augmented reality, virtual reality, and blockchain. A lot of celebrities and corporations are starting to play around in it. For instance, sporting goods giant Adidas says the metaverse is "a logical place for Adidas Originals to come," and it recently bought a plot of land in The Sandbox with the intention of populating it with exclusive branded experiences, content, and merchandise for sale. Similarly, in 2022, the electronics giant – Samsung launched Samsung 837X, a metaverse location, in Decentraland. The virtual environment offers an immersive experience with NFTs, games, product presentations, and live performances, where customers can experience all kinds of products directly, and launch events may be organized.

North America accounts for the highest market share during the forecast period

On the regional basis, the global metaverse real estate market has been segmented across North America, Asia-Pacific, Europe, South America, and the Middle East & Africa. Globally, North America is estimated to hold the highest market share and is estimated to hold a major market share over the forecasting period. The growth is attributed to the presence of established market players along with increasing investments in metaverse real estate in the region. As a developed nation, the United States is always at the forefront of advancements and technologies worldwide. In fact, North America is home to several significant players. Although it may seem absurd to spend millions on a piece of real estate that doesn't exist, investors are being forced to make enormous bets on metaverse property due to hysterical prognostications of virtual reality.

Key Market Players in the Global Metaverse Real Estate Market

The metaverse real estate market is mildly concentrated in nature, with few numbers of global players operating in the market, such as:

• Linden Lab
• Metaverse Group
• Decentraland Marketplace
• Zillow
• The Sandbox
• Somnium Space
• Cryptovoxels
• Company 8
• Company 9
• Company 10

Recent Developments

• In January 2022, SuperWorld, a platform for virtual worlds, joined forces with Metaverse Group. Through this alliance, Metaverse Group will be able to increase its presence by making up to a $1 million investment in the virtual property marketplace of SuperWorld.
• In September 2021, The Translucia metaverse, the first innovative virtual environment in Thailand, was set to start with investment from T&B Media Global (Thailand) and real estate developer Magnolia Quality Development Corporation for 10 billion baht (US 270 million) (MQDC). The company intends to create initiatives for the metaverse. As it gets ready to establish a new organization, MQDC Metaverse, in charge of urban development and virtual real estate projects, it wants to build a metropolis in this virtual environment.

Key Issues Addressed

• What is the market size by various segmentation of the metaverse real estate by region and its respective countries?
• What is the customer buying behavior, key takeaways, and Porter's five forces of the metaverse real estate market?
• What are the key opportunities and trends for manufacturers involved in the metaverse real estate supply chain?
• What are the fundamental dynamics (drivers, restraints, opportunities, and challenges) of the market?
• What and how regulations, schemes, patents, and policies are impacting the growth of the market?
• What are the upcoming technological solutions influencing market trends? How will existing companies adapt to the new change in technology?
• The market player positioning, top winning strategies by years, company product developments, and launches will be?
• How has COVID-19 impacted the demand and sales of metaverse real estate in the global market? Also, the expected BPS drop or rise count of the market and market predicted recovery period.
• Detailed analysis of the competitors and their latest launch, and what are the prominent startups introduced in the target market? Also, detailed company profiling of 25+ leading and prominent companies in the market.