According to the Market Statsville Group (MSG), the Global Dried Actinidia Berry Market size is expected to grow at a CAGR of 5.3% from 2023 to 2033.
Dried actinidia berry or dried kiwi, is a dehydrated fruit product, that undergoes a drying process to remove its moisture content while retaining its sweetness and tangy flavor. The drying process involves carefully selecting ripe kiwifruits, peeling and slicing them into uniform pieces, and then bringing them to low heat or air-drying methods. This preserves the fruit's natural sugars, vitamins, and minerals while extending its shelf life. Dried actinidia berries are considered a healthy snack as it has rich source of essential nutrients, including vitamin C, vitamin K, dietary fiber, and antioxidants.
The surging trend of a healthy diet and eating natural, minimally processed foods are the major factor that augments the market growth. thas contributed to the rising demand. The growing health concerns and Gen Z awareness towards natural eating habits will increase the demand for dried actinidia berries market. Also, the increasing popularity of plant-based diets and vegan lifestyles has boosted the market’s growth. According to the National Agricultural Statistics Service (NASS), in 2022, California produced 39,940 tons of kiwifruit, and the average price per ton was $2,440, equivalent to $1.22 per pound when considering 2,000 pounds per ton. Thus, the increasing demand for kiwi and kiwi-based products creates significant growth in the market.
Based on type, the market is bifurcated into lyophilized type and air-dried type. Among these, the air-dried type segment accounted for the largest market share in 2023. Air-dried dried actinidia berries are dried using conventional air-drying methods such as exposure to warm air. While this method may lead to some loss of color and flavor compared to freeze-drying. Further, the manufacturer prefers air-dried berries owing to their more cost-effectiveness than lyophilized ones. Further, the increasingly small scale manufacturers in the dried actinidia berry market have limited capital and use air-dried methods over lyophilized ones. Thereby creating a lucrative opportunity for air-dried type berries.
Based on the geographical standpoint, the global dried actinidia berry market is analyzed across North America, Europe, Asia-Pacific, South America, and the Middle East & Africa. Asia Pacific dominated the global dried actinidia berry market with over 38% share in 2023. China and New Zealand are the major producer of actinidia berries owing to their favorable climatic conditions and extensive cultivation. The Asia Pacific region has a well-established tradition of fruit consumption and a deep-rooted appreciation for dried fruits as snacks, ingredients, or even traditional remedies, which augments the market’s growth. In addition, the growing awareness of health benefits associated with dried actinidia berries and the growing demand for innovative food industry fosters the market’s growth in the region.
The Major key players in the global dried actinidia berry market are:
This market research study categorizes the dried actinidia berry market-based on type, and distribution channel area at the regional and global levels.
Frequently Asked Questions
The global dried actinidia berry market has a potential to grow at a CAGR of 5.3% from 2023 to 2033.
The main players involved in the market are Nutraj, Nutty and Fruity, Little Beauties, BESTORE, Hua Wei Heng, among others.
The rising demand for healthy and natural snacks presents a growth opportunity and fluctuations in weather patterns and climate change can pose a risk to the consistent supply and quality of Actinidia berries, impacting market stability.
Key trends, innovations, and technological advancements shaping the dried Actinidia Berry market include sustainable packaging solutions, advanced drying techniques to preserve flavor and nutrients, and the incorporation of Actinidia berries into functional foods and beverages to meet evolving consumer demands for health and convenience.
Consumers in the dried Actinidia Berry market exhibit a preference for natural and additive-free products, often seeking out organic and sustainably sourced options, while also valuing convenient packaging formats that cater to on-the-go consumption and healthy snacking habits.
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